rift is B2B lead routing made simple.
Inbound workflows leak revenue at every step. Routing is manual. Calendar links are generic. No-shows go unrecovered. The handoff between form fill and booked meeting is where pipeline quietly dies.
rift fixes that. One system for the full inbound lifecycle:
> Capture. Custom web forms that collect and qualify leads in real time.
> Route. Instant validation, enrichment, and assignment to the right rep.
> Schedule. Top prospects get the best calendar slots, matched to real availability.
> Recover. No-shows and ghosted leads are automatically re-engaged.
rift is built by growth engineers who ran inbound at high-velocity B2B companies and got tired of watching pipeline fall through the cracks.
rift is the system we wished existed — opinionated, fast, and wired into the tools sales teams already use: HubSpot, Apollo, Google Calendar, Gmail, Slack, Zoom, Stripe, and more.
Backed by Y Combinator (W23) and Sequoia Capital.
never lose an inbound lead → rift.com
Pressurl: https://news.google.com/rss/articles/CBMiogFBVV95cUxQd1h5RVhoWVgtNkloVnVXQ3pMMkxMejMwejQ0R3ZManV3YmI5N0xZdzZSdHJPZHh2OE1zX1dmcUxybHp2UkppaWdwUTRvaEhVay1qWS1VTDBUZ0JmNk92N0NjSmcwQmFYakoxLTZuMl8tQ1NwRERVVVo3SlNTYXNEQXhOOXZOUDZ0c3laYXZnMU9haVlyUUtkQnNBUG12dHprZUE?oc=5 · headline: Africa's Rift Valley from above – gallery · publication: The Guardiangoogle_news · 9/15/2026
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Oculus Rift S review: A swan song for first-generation VR
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